If you are running an SEO or social media marketing campaign to generate leads, then it pays to invest in a good landing page. Rather than sending your visitors to your homepage after clicking on an ad. Sending them to a dedicated landing page can help boosts conversion. More importantly, depending on your campaign. You’d be able to easily capture users information or convert potential leads into sales via a goal-oriented landing page.
Building a landing page with WordPress is easy. However, for your landing page to be successful, you need to ensure that it comprises of essential key elements. This includes; CTAs, optimized lead capture form, social proof & testimonials and much more. Missing out on any of these key factors can affect your conversion rate. Also, newbie marketers often make silly landing page mistakes that could lead to a high bounce rate.
From content that is aligned with your ads to a clutter-free landing page design to short & optimized form, the key factors are the base for creating a perfect landing page. As such, if you want to design a high-converting landing page for your next marketing campaign, then here is an infographic that can help you out.
This infographic covers all the essential landing page key components. Making use of these when building a landing page will ensure that your landing page is well-optimized which will help drive more conversion. These key elements will also ensure that your landing page is aesthetically pleasing, which will prevent a high bounce rate.
You can check out this infographic below to know what these key elements are. Also, for more information on each of these elements, you can read the complete landing page guide here. Best part, for reference purposes, you can also download this infographic for FREE.
Take a look!
The Anatomy Of A (Perfect) Landing Page [Infographic] by the team at LeadForest
Kristel is a Digital & Social enthusiast. She loves to write about latest trends in Social Media, SEO & Everything Digital.